At 1lee, we understand that your personal information is exactly that — personal. This Privacy Policy sets out in clear, plain language exactly what data we collect when you use the 1lee platform, how we use it, who we share it with, and what rights you have over it. We operate under an international gaming licence and are fully committed to responsible, transparent data handling for all players in Pakistan and beyond.
Six core principles guide every data decision we make at 1lee — from the moment you register your account in Karachi or Lahore to the moment your withdrawal lands in your JazzCash wallet.
1lee only collects the personal data we genuinely need to operate your account, process PKR transactions, verify your identity, and keep your account secure. We do not collect data for the sake of it — every data point has a defined purpose.
1lee will never sell, rent, or trade your personal information to third-party marketers. Your data is used solely to provide, secure, and improve the 1lee platform. We do not profit from your personal information under any circumstances.
All personal data stored by 1lee is protected using industry-standard AES-256 encryption at rest and TLS 1.3 in transit. Payment details processed via JazzCash, EasyPaisa, HBL, UBL, and Meezan Bank are handled through fully certified secure payment gateways.
You have the right to access, correct, export, and request deletion of your personal data at any time. 1lee provides clear mechanisms to exercise each of these rights — no complicated legal forms or long waits required.
1lee does not keep your data indefinitely. Personal data is held only as long as necessary for the purpose it was collected, or as required by applicable law (e.g. AML regulations requiring transaction records for a defined period). Data beyond its retention period is securely deleted.
In the unlikely event of a data security incident affecting your personal information, 1lee will notify affected users within 72 hours of becoming aware of the breach — clearly explaining what happened, what data was affected, and what steps we are taking to address it.
Important Notice: This Privacy Policy ("Policy") explains how 1lee ("we", "us", "our", "the Platform"), accessible at https://1lee.vip, collects, processes, stores, and protects personal data submitted by users ("you", "User", "Player") in connection with your use of the 1lee online betting and casino platform. By registering an account or continuing to use the Platform, you acknowledge that you have read and understood this Policy. This Policy forms part of the 1lee Terms and Conditions.
1lee is committed to protecting the privacy and personal data of every player who registers and plays on our platform. We recognise that players across Pakistan — whether in Karachi, Lahore, Islamabad, Faisalabad, or anywhere else in the country — trust us with sensitive personal and financial information, and we take that responsibility seriously.
This Policy applies to all personal data collected through the 1lee website at https://1lee.vip, including all product areas such as cricket betting, live casino, slot games, Fisher Games, and the Current Offers section. It covers data collected via account registration, payment processing, customer support interactions, and standard website usage analytics.
1lee operates under an international gaming licence. Our data handling practices are designed to meet internationally recognised standards for data protection, including the principles of lawfulness, fairness, transparency, purpose limitation, data minimisation, accuracy, storage limitation, integrity, and confidentiality.
Data Controller: For the purposes of this Privacy Policy, 1lee is the data controller of all personal data submitted to the Platform. All data-related queries, access requests, and deletion requests should be directed to our Data Protection contact listed in Section 12 of this Policy.
1lee collects personal data from users through a number of channels, including the account registration process, payment transactions, ongoing account use, and customer support interactions. Below is a detailed breakdown of the categories of data we collect and the specific data points within each category.
| Category | Data Points Collected | Collection Method |
|---|---|---|
| Identity Data | Full name, date of birth, CNIC number (where provided for KYC), gender | Account registration & KYC verification |
| Contact Data | Email address, mobile phone number, city/province of residence | Account registration & profile updates |
| Financial Data | JazzCash / EasyPaisa account numbers, bank account details (HBL, UBL, Meezan Bank), transaction history, deposit and withdrawal amounts in PKR | Payment gateway during deposits and withdrawals |
| Technical Data | IP address, device type and model, operating system, browser type and version, session timestamps | Automatic collection via platform access logs |
| Behavioural Data | Games played, bet history, session duration, preferred betting markets, bonus usage history | Platform activity tracking |
| Support Data | Live chat transcripts, email correspondence, complaint records | Customer support interactions |
| Responsible Gaming Data | Self-exclusion requests, deposit limit settings, cooling-off periods, reality check preferences | Responsible gaming tool usage within account settings |
Special Category Data: 1lee does not intentionally collect special category data (e.g. health data, racial or ethnic origin, political opinions, religious beliefs) as part of standard account operations. If such data is volunteered by a user during a support interaction — for example, disclosing a health condition in the context of a responsible gaming request — it will be handled with heightened confidentiality and not used for any other purpose.
All personal data collected by 1lee is used for specific, clearly defined purposes. We do not use your data for purposes beyond those listed below without first obtaining your explicit consent. The following table sets out the purposes for which we process your personal data and the corresponding lawful basis for each purpose.
Every processing activity carried out by 1lee is grounded in a recognised legal basis. We rely on the following legal bases depending on the nature of the processing activity:
1lee does not sell, rent, or trade your personal data. We share your data only in the limited circumstances set out below, and only to the extent strictly necessary for the relevant purpose. All third parties with whom we share data are contractually required to maintain appropriate data security standards.
International Data Transfers: 1lee operates under an international gaming licence, which means that some of your data may be processed by our service providers in jurisdictions outside Pakistan. Where this occurs, we ensure that appropriate contractual safeguards are in place to protect your data to standards equivalent to those under which it was originally collected. You may request details of any such transfers by contacting us as described in Section 12.
1lee uses cookies and similar technologies on the Platform to ensure its proper functioning, enhance your user experience, and (with your consent) analyse how the Platform is used. A cookie is a small text file placed on your device by the Platform when you access it.
1lee retains your personal data only for as long as is necessary to fulfil the purposes described in this Policy, or as required by applicable law. The following general retention periods apply:
| Data Category | Retention Period | Reason |
|---|---|---|
| Account & Identity Data | Duration of account + 5 years after closure | AML / gaming licence regulatory requirements |
| Financial Transaction Records | 7 years from transaction date | Financial record-keeping and AML obligations |
| Betting & Gaming History | 5 years from last activity | Dispute resolution and regulatory audit trail |
| Customer Support Records | 3 years from last interaction | Complaint handling and service improvement |
| Marketing Consent Records | Until consent is withdrawn + 1 year | Proof of lawful marketing basis |
| Technical & Log Data | 12 months from collection | Security monitoring and fraud detection |
| Self-Exclusion Records | Permanent (even after account closure) | Responsible gaming obligation — prevent re-registration |
Upon expiry of the applicable retention period, personal data is securely and permanently deleted or anonymised in a manner that makes re-identification impossible. Anonymised data (from which all identifying information has been irreversibly removed) may be retained indefinitely for aggregate statistical and platform improvement purposes.
Protecting your personal and financial data is a top operational priority for 1lee. We implement a layered, defence-in-depth approach to data security that covers technical, organisational, and procedural safeguards.
Your Role in Security: While 1lee takes every reasonable technical precaution, the security of your account also depends on your own actions. Please use a strong, unique password for your 1lee account, do not share your login credentials with anyone, and contact our support team immediately if you suspect your account has been accessed without your authorisation.
As a user of the 1lee Platform, you have a number of rights in relation to the personal data we hold about you. We are committed to making it straightforward for you to exercise these rights. To submit any data rights request, please contact us as described in Section 12. We will respond to all verified requests within 30 days.
The 1lee Platform is strictly for adults. You must be at least 21 years of age to register an account and use any betting, casino, slot, or Fisher Game product on the Platform. 1lee does not knowingly collect personal data from any person under the age of 21.
Age Verification: 1lee enforces a strict 21+ age policy and reserves the right to request documentary proof of age at any time. Any account where age cannot be satisfactorily verified within the requested timeframe will be suspended pending verification. This policy is non-negotiable and forms part of our responsible gaming obligations.
1lee reserves the right to update, modify, or replace this Privacy Policy at any time to reflect changes in our data practices, applicable law, or our platform operations. The date of the most recent update is always displayed at the top of this page.
If you have any questions about this Privacy Policy, wish to exercise any of your data rights, or want to raise a concern about how 1lee handles your personal data, please get in touch with us using the contact details below. All data-related requests are handled confidentially and with priority.
Data Protection Contact: [email protected]
Subject Line for Data Requests: Please use "Data Rights Request – [Your Username]" as the subject line for faster processing
Live Chat: Available 24/7 on the 1lee Platform — response time under 2 minutes for general queries
Response
Time for Data Rights Requests: We aim to respond to all data rights requests within 30 calendar days of receipt. Where a request is complex or where we receive a high volume of requests, we may extend this period by a further 30 days — in which case we will notify you of the extension and the reason for it before the initial 30-day period expires.
Identity Verification for Data Requests: To protect your data, we will ask you to verify your identity before processing any Subject Access Request, erasure request, or data portability request. This is to ensure that we only release or delete data at the request of the genuine account holder. Verification will typically require you to confirm your registered email address and answer a security question associated with your account.
1lee takes all privacy concerns seriously. If you are not satisfied with our response to a data rights request or privacy concern, you have the right to escalate the matter to the relevant data protection supervisory authority or to the dispute resolution body specified under our international gaming licence.
Under our data protection framework, every 1lee player — whether betting on PSL in Lahore or spinning slots in Karachi — holds these seven fundamental data rights. They cost nothing to exercise and 1lee is obligated to honour each one.
Request a full copy of all personal data 1lee holds about you at any time. We provide this free of charge in a clear, structured format within 30 days.
If your data is inaccurate or out of date, you have the right to have it corrected immediately — update most details directly from your account settings.
Request deletion of your personal data, subject to legal retention requirements such as AML record-keeping obligations under our gaming licence.
Ask us to pause processing of your data while you contest its accuracy or the basis on which we are using it — without requiring full deletion.
Receive your personal data in a machine-readable format, or request that we transmit it directly to another data controller where technically feasible.
Object to processing based on legitimate interests. We will stop that processing unless we can show compelling grounds that override your privacy interests.
Withdraw marketing or cookie consent at any time with no impact on your account status or the lawfulness of prior processing carried out with your consent.
Now that you know exactly how 1lee protects your personal data, you can bet on cricket, spin slots, and enjoy live casino games with complete peace of mind. PKR payments, 24/7 support, and a platform built on transparency.